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The mail address collecting method |
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Now, there are the tips a "pop-up window" as another method of collecting addresses by a homepage.
Immediately after displaying a page in case it moves to another page, it is the method of displaying the registration window of a mail address.
Although it is the technique called "pop-up window" on the page "jumping out (= pop-up)" suddenly, since it is over in an access person's attention, it is the method of raising the registration rate of an address.
Since it got bored, and it was disclosed and the network also uses this method, please experience.
Such a window is displayed suddenly, an access person's attention is attracted, and it guides to address registration.
However, the pros and cons [ as opposed to / in a thing with much people who dislike a window of this sort / this technique at the fact ] are divided considerably.
But since you can raise an address registration rate certainly if this method is used, please try the more interesting one.
In addition, it is as somewhat advanced work,
* It does not pop up each time, but about 1 time of an interval is vacated for 5 times, and it pops up.
(The direction which popped up occasionally is over in cautions.)
Moreover, it will be disliked by the access person if it pops up each time.
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The function of this pop-up is taught to all pages other than a top page.
(Thereby, a pop-up chance increases.)
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The contents same each time are not popped up but two or more goods are introduced in pop-up in order.
(When I have you read numbers of pages contents, it can guide to two or more goods.)
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Address registration at a mail address collecting method - real store |
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The method into which those who are doing business for general individuals have a mail address registered at a real store is also recommendation.
Let's get a coming-to-the-store visitor to enter a mail address in paper.
Or when I have the address for delivery of goods etc. filled in, let's have the mail address column prepared and filled in.
Or a "business card box" is put on a register and a good method also collects business cards with a mail address.
Let's make it fully understood to collect "the visitor's mail addresses" anyhow among an employee.
Although I talked also like the point, it hits "1 mail address" and there is value like "3 $ - 50 $."
The increase in a mail address is proportional to the increase in sales.
Let's think that it is "mail address= cash."
Therefore, when addresses cannot gather easily, the method of "giving a present if you fill in an address" is also recommendation.
If "5 $" value is in one address, it is touch that a "2 $" present is given to collecting the addresses.
if it is an eating-and-drinking system -- "-- if you address-enter, there is a thing, such as 1 cup of beer free", well, but this is also the same view.
Anyhow, since "the visitor's address" is property, let's try our best to collect addresses briskly in it.
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Registration of the mail address collecting method - business card address |
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Although there are some methods in an address coming to hand, it is quickest to register "the address of a business card."
A business manager utilizes the mail address of the person who did business card exchange, and the mail address of the business card which came to hand at the show etc.
What has printed the e-mail address is classified out of the bunch of the business card exchanged in the past.
Since the e-mail address is mostly printed by the latest business card, let's choose a business card with an address as it from the business card for past four - five years.
And a mail address is registered into a personal computer from this business card.
If you think that he will carry out personal computer management of the business card, taking advantage of this opportunity and "business card automatic reading" software is used, registration of items other than an address is comparatively simply possible.
But it is one sheet, if a keyboard is an elated person when it is only registration of a mail address. It is about 10 seconds.
In addition, the tool at the time of an input recommends you Excel.
Let's register in the point of 1 cell 1 address perpendicularly by Excel.
Anyhow, in this stage, since it is the world of number, let's register as many mail addresses as possible.
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Practical use of the mail address collecting method - homepage |
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Now, the favorite of mail address acquisition is the method of utilizing a homepage.
Let's prepare the registration column of a mail address on a homepage, and get an access person to do address registration.
Since the homepage was accessed with much trouble, a mail address is registered, and it approaches repeatedly and goes by a mail magazine later.
Now, in order to have an address registered by a homepage, it is necessary to prepare "the registration form of an address."
1. Address registration form of the page only for registration
The exclusive form as for which registration of a mail address is made to a homepage is prepared.
What must take care in case such an address registration page is prepared is "explaining plainly the merit which registers an address."
Since the person who accessed the homepage is afraid if much "promotion mail of goods" is sent just as it registers an address, if an address is registered, he needs to explain plainly "there is so good a thing."
It got bored, and it is disclosed, and in the example of a network, the point of "distributing good information" was briefly advertized as it being "no charge", and it has invited.
Moreover, he exhibits a back number and is trying to have an image what kind ofthing is sent and have.
As a point of taking care in addition to it, what "the input of personal information is made into the minimum for" is raised.
"invitation was connected when asked for the input of a telephone number or the address -- it is disagreeable -- " -- since it considers, a registration rate decreases sharply.
Moreover, if it states that you may not be a real name when asking for the input of a name, the resistance against registration can be softened.
2. Address registration form of each page
Moreover, although time and effort is taken for a while, recommendation also prepares "address registration form" for the main pages of a homepage.
It is not known on which page the person who accessed thinks "he will register."
A possibility of registering will become high if "registration form" is in the spot which thought would register an address.
If the link to "the page only for registration" is clicked specially and it is made to move to another page, those who become troublesome and stop registration will increase in number.
It gets bored, and it is disclosed and such "address registration form" is prepared for almost all pages in HP of a network.
When I have a name and a mail address inputted and a button is pushed, it is the mechanism in which the contents of an input are transmitted.
Thus, since it can register when [ that ] you think "register" if registration form is prepared for "all pages", the visitor's registration rate becomes high.
As the page which prepares registration form, of course increases, the time and effort becomes more serious.
Therefore, let's prepare the inside of the beginning only for main pages, such as a top page, and it should increase the target page gradually.
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